Being a national school outside t14 has much more to deal with name appeal across the country than usnews rankings. Eg, GW, BC, and ND are all more national than say Fordham, W&L, and UMinn. Part of this has to do with athletics. The other part is whethe rthe school comes off as prestigious when people hear the name. Outside of the NE, few people say, "Fordham, that's impressive" or something along those lines. This could be due to differences in the perceived quality of ug at each school as well. Nevertheless, private schools tend to be more national than publics since their students tend to come from all over and can spread the name when they return home. The privates that have done this longer and to a greater extent, now claim a more national stake.