What to write in "Why X law school" question in apps?

[the scientist]

I am filling out apps these days and almost all schools ask  "Why do yo want to attend X law school?" I am wondering what constitute a good answer to this specific question? Any input 

[«ě»]

The right school name is a good start Would be interesting to know how many people get dinged each year for screwing that one up

[bags]

Dig around the school's website. Did their bar passage rates go up compared to last year? Did they build/renovate a building recently? If you can make those good things apply to you do it. Like if the school is close to home you can stay at home to focus on studies or affordable tuition is a concern since you're the first to go to grad school or something.

[«ě»]

Yeah, write about the hot chicks you've heard about. If that essay don't get you into a T14, nothing will.

[LuvHurtz]

Look and see if there is something about that school that would particularly appeal to you ie. location, classes offered or faculty. If you can't find anything that stands out to you then don't write it.

[the scientist]

thanks for the input... talking about hot chicks might interest ad comms about one's character

[Captain]

Yeah, write about the hot chicks you've heard about. If that essay don't get you into a T14, nothing will.

What, no hot dudes?

Law School guys are all helpless nerdlings. There are none.

That is, until next year, when I arrive.

[fmlaw]

well this is kind of a side question... how do u write one.. i mean, do u write it like you would write a personal statement.. or is it more like

"i'm extremely interested in ___ because of this this and this" as in, can it be pretty cut in dry. What you're interested in ,why, how u would fit in, and how it promotes ur goals?

thanks for the help