But, if he/she does not really want to do that, then he/she is stuck with creating his/her own brand. The online law school degree (from any online law school) is only a beginning. The school's name will not help him/her get his/her foot in the door. Getting published is one excellent way of creating your own brand.
Tell that to Justice Scalia, Bryan Garner, Corbin, Farnsworth, the ALI, Prosser. Most law review articles are written by professors. And, by the way, Bailey was disbarred. The only way to become effective at practicing law is to have an encyclopedic knowledge of the law.