referring to specific schools

[ja13]

i've read in some places that it is important to refer to the specific school to which you are applying in your personal statement. my statement is less about 'why i want to go to law school' and more about me, so i haven't thought of a way to fit specifics in smoothly yet.

any thoughts on whether this is necessary?

[mchek]

It isn't necessary but it is recommended.

[ja13]

i need to write an addendum anyway, so is it something i could fit in there instead? it just doesn't seem to go well with my ps.

[mchek]

I wouldn't add it in the addendum, which should only address whatever issue with your app that it involves.
You should address the "why" in the personal statement if the school requests you to do so or they will assume you don't follow instruction.
That being said, I'm sure you wouldn't be the only one not to address it and if your numbers are strong enough it probably wouldn't be an issue.

[murpheys_law]

The important thing is to make the school want you.  If you refer to them make it brief.  I whole heartedly believe in addressing the school's strengths in the personal statement.  It shows that you have researched their school, and you want to attend that school.  Your not just throwing your application everywhere.  I don't think it should be addressed in the addendum.  If your saying "why" you want to go to school in your PS, you should include "why" this school in particular will help you achieve those goals. i.e. great instructors, atmosphere, library, etc...  Make sure that's really a strength of theirs.  You can easily find these things out by going onto their website or from information they send to you.

One or two sentences at the end should suffice.