"Hundreds of hours of sophisticated thought by alumni, faculty and staff have gone into this project, informally dubbed the Apollo Project."
Unbelievable. Hundreds of hours? At $100/hr for 500 man-hours, that's 50K. Plus, they only dropped 3 places! What are they doing at the schools with the big drops? The "Apollo Project" is both an insult to NASA and to all of us.
I agree to a certain extent that the rankings are bogus. You have a series of arbitrary criteria, so arbitrary that when other seemingly random factors are used, Cooley ends up T14! I think people need to think more about what matters to them like the school's city, or whether it's regional/national. Also, the idea of diversity is incredibly random and open to manipulation.
For instance, I knew a girl in ugrad who was 1/16th Native North American. She was blonde haired, blue eyed, and never even knew this great great grandparent. I couldn't blaming her for taking the substantial scholarship money - I would've done the same thing. But it just goes to show you that statistics are only as reliable as the person reporting. Does anybody even buy USNWR any other times during the year?
That being said, I'm not going to minimize the impact of the rankings too much, as I'm sure employers pick up a copy, but it's just an interesting phenomenon on these boards that when the rankings leak people go crazy.
Just some thoughts. Thanks.